Range Rover Namibia Off-road Incentive Branding

 

Incentive-inspired Incentive Collateral Look & Feel | Emailer Invitations | Printed Travel Wallets | Personalised Itineraries | Laser-cut Design Elements

 

Project Info

INSIGHT
In the main Namib Desert, the dune colour varies from a pale yellowish hue near the coast to reddish pink colour in the far interior.

IDEA & EXECUTION
The burnt orange colour of the Range Rover Sport blends perfectly with the hues of the Namib Desert, in the same way that this exceptionally capable vehicle effortlessly navigates the sand dunes of this majestic landscape. Less is more with the design of this off-road experience – let the vehicle be the highlight – supported by a slick and minimalist look and feel.